Mr. Bay said that “Pain & Gain” had gotten him excited in the right way, connecting him to the energy and the pastel-colored palette of Miami Beach, where he has lived in recent years, and allowing him to get “down to the down and dirty.”Mr. Johnson, who plays an inept and drug-addled ex-con in the film, said, “There was a point where I was reticent about playing the role, because of the dark turns it was taking, and trying to find my clarity.” But when he wavered, he said, Mr. Bay surprised him by writing him a long letter that restored his confidence in the project. “The overall message was: ‘You were born to play this part. And now, I need you to trust me,’ ” Mr. Johnson said. “I was so blown away at the time.”
On the first “Transformers,” Mr. Bay said, he was chided by Steven Spielberg for allowing actors to improvise too much. “Steven said to me, ‘Michael, I would like you to shoot something that’s in the script,’ ” he recalled. “And I was like, ‘Steven, this is how I work.’ ” Even if 80 percent of what he shot was terrible, Mr. Bay said, “You’re going to get 20 percent that’s gold.” Since then, Mr. Bay said, Mr. Spielberg has come to see things his way. “Steven’s like: ‘You’ve got to have the funny. That’s part of the brand of ‘Transformers.’ ” (A spokesman for Mr. Spielberg confirmed Mr. Bay’s account of events.)
“It’s fucking incredible. Excuse my language but I can’t think of a better way to describe it. Probably the best movie I’ve seen in the last ten years and it might be the best assembled cast ever. The Rock, wow, Mr. Johnson deserves an Oscar. Sorry if this sounds incoherent but I’m just too excited. God I love this movie.” – Nick Mundy, Break.com
Michael Bay on the set of ‘Pain & Gain’ from Paramount Pictures.
TMNT: we are bringing Megan Fox back into the family!
You can see Michael Bay in ABC’s ‘The Neighbors” episode ‘Mother Clubbers’. It premiered on February 13, 2013.
Michael comes out on the 15:43 mark. View it here.
Doritos CMO Ann Mukherjee told BI how when the company teamed up with Michael Bay for this year’s contest — if a winner ad got the number one spot on USA Today’s Ad Meter, the creator would get $1 million and the chance to work on the next “Transformers” flick — she told us a story about how involved the famous director got in the process.
“He came to us and said, ‘Hey guys, you know when you pick the five finalists, I want to call them and tell them,” Mukherjee said.
Not one to say no to Bay, Doritos gave him the finalists numbers and told him to make the call.
The only problem?
“He called them, and the finalists were like, ‘No you’re not Michael Bay,” and they hung up on him,” Mukherjee said. “Because why would Michael Bay call them? It was so hard to believe, but [Bay] got a kick out of it.”
Doritos recorded the calls in a video you can see below.
“You can imagine, you’ve never been in the limelight in your life, and you have one of the most successful movie directors calling you saying, ‘You’re gonna get a shot of a lifetime,’” Mukherjee said. “It puts your hairs on end, it was amazing.”
Although Doritos’ “Fashionista Daddy” and “Goat 4 Sale” ads didn’t win USA Today’s Ad Meter, at least they can hold on to their brush with Bay, who actually sat with the finalists in “Doritos Suite” during the game.
And the “Fashionista Daddy” team will get a chance to work with Bay on the next “Transformers.”
Source: Business Insider